Desiree M. Flanary, MAI

Consulting Experience

Over the course of her ten-year career with HVS, Desiree Flanary, MAI, has been involved with appraisals and feasibility studies for over 500 hotel and resort properties throughout the United States. She has worked on projects for hotels of all sizes and orientations, primarily focused on the West Coast and mountain regions of the United States. In addition, she has worked in a number of destination resort markets near national and state parks, including Moab, UT; Pigeon Forge, TN; Estes Park, CO; Jackson Hole, WY; Big Sky, MT; East Glacier Park Village, MT; and areas surrounding Yosemite National Park. Desiree excels at valuations of even the most complex, atypical, and time-sensitive hotel assignments. In the consulting realm, she offers keen insights on proposed hotel projects and long-term feasibility. She has authored a number of articles on markets in the Western United States and speaks at conferences on a regular basis. Desiree is a designated member of the Appraisal Institute (MAI) and a state-certified general appraiser.

Testimonials

"Desiree Flanary was a joy to work with – very knowledgeable and highly professional." – Kenneth Krater, Krater Consulting Group

"HVS provides the required feasibility report in great detail which helps a developer to gain confidence in the project, and this report helps throughout the project in obtaining financing and a franchise affiliation." – Mr. Patel, Raka Hotel Management

"HVS was very professional and thorough in their market study for our proposed hotel in Southern Oregon. The attention to detail and timely manner in answering questions were helpful and appreciated. HVS has been a tremendous asset in our development process, and we highly recommend them to anyone needing a market study and reliable data." – Mr. Bianchina, Clearwater Property Group, LLC

Employment History

2006 – Present
HVS CONSULTING AND VALUATION SERVICES
Boulder, Colorado

2004 – 2006
AEROTEK
Denver, Colorado

2003 – 2004
TIMBERHOUSE SKI LODGE
Winter Park, Colorado

Education

UNIVERSITY OF NORTHERN COLORADO
Bachelor of Science

Other Specialized Training Classes Completed:
Uniform Standards of Professional Appraisal Practice – 15 hours
Basic Appraisal Principles – 30 hours
Basic Appraisal Procedures – 30 hours
General Appraiser Income Approach – 60 hours
General Appraiser Market Analysis and HBU – 30 hours
Nevada Appraisal Laws
Business Practices and Ethics – 8 hours
Statistics, Modeling and Finance – 15 hours
General Appraiser Site Valuation and Cost Approach – 30 hours
General Appraiser Sales Comparison Approach – 30 hours
General Appraiser Report Writing and Case Studies – 30 hours
Advanced Income Capitalization – 40 hours
Advanced Sales and Cost – 30 hours
Federal and State Appraiser Law – 4 hours
Fundamentals of Separating Real, Personal Property, and Intangible Business Assets – 15 hours
Mortgage Underwriting – 7 hours
Land and Site Valuation – 7 hours
Ad Valorem Tax Consultation – 2 hours
Even Odder – More Oddball Appraisals – 7 hours
General Demonstration Report – Capstone
Appraisal of Land Subject to Ground Leases – 7 hours
Introduction to Legal Descriptions – 2 hours
Litigation Appraising – 16 hours
Appraiser as an Expert Witness – 15 hours
Litigation Appraising - Specialized Topics – 16 hours
Appraiser as an Expert Witness – 15 hours
Condemnation Appraising – 21 hours
Laws and Regulations for CA Appraisers – 4 hours
Biennial USPAP Updates

State Certification

California
Idaho
Montana
Nevada
Oregon
Utah
Washington

Affiliations

Appraisal Institute – Designated Member (MAI)

Hotels Evaluated

Sample List for Illustrative Purposes

ALASKA
Coast International Inn, Anchorage
Hampton Inn & Suites, Fairbanks
Proposed Candlewood Suites, Fairbanks
 
ARIZONA
Sheraton Crescent Hotel, Phoenix
Proposed Hampton Inn, Williams
 
ARKANSAS
Days Inn, Osceola
 
CALIFORNIA      
Proposed Fairfield Inn & Suites by Marriott, Alameda
Sheraton, Anaheim
Comfort Inn, Arcata
Proposed Hampton Inn & Suites, Arroyo Grande
Summerfield Suites, Belmont
Ventana Inn & Spa, Big Sur
Bodega Coast Inn & Suites, Bodega Bay
Residence Inn by Marriott, Burbank
Crowne Plaza, Burlingame
Holiday Inn Express SFO, Burlingame
Cameron Park Inn, Cameron Park
Courtyard by Marriott, Carlsbad
Residence Inn by Marriott, Carlsbad
SpringHill Suites by Marriott, Carlsbad
Radisson Hotel, Chatsworth
Vacant Land, Chatsworth
Proposed WoodSpring Suites, Chula Vista
DoubleTree, Commerce
Proposed Comfort Suites, Dixon
Yosemite Cedar Lodge, El Portal
Yosemite View Lodge, El Portal
Residence Inn by Marriott, El Segundo
Econo Lodge, Fairfield
North Cliff Hotel, Fort Bragg
Quality Inn, Fort Bragg
Residence Inn by Marriott, Fremont
Proposed Hilton Garden Inn, Grover Beach
Holiday Inn, Long Beach
Radisson Chatsworth, Los Angeles
Comfort Inn, Marina
Proposed Hotel, Merced
Comfort Suites, Mission Valley
Super 8, Modesto
DoubleTree, Monrovia
Hotel Pacific, Monterey
Residence Inn by Marriott, Mountain View
Proposed Fairfield Inn by Marriott, Mule Creek
Chase Suite Hotel, Newark
TownePlace Suites by Marriott, Newark
Best Western Plus Airport Inn & Suites Oakland, Oakland
Hampton Inn & Suites, Ontario
Embassy Suites, Orange
Palm Mountain Resort, Palm Springs
Hyatt Place Sacramento Rancho Cordova, Rancho Cordova
Courtyard, Rancho Cucamonga
Hilton Garden Inn, Rancho Cucamonga
Homewood Suites, Rancho Cucamonga
Proposed Hotel, Redwood City
Siena Hotel, Reno
Proposed Country Inn & Suites, Ripon
Proposed Hyatt Summerfield Suites, Roseville
Courtyard Midtown, Sacramento
Hawthorn Suites, Sacramento
Proposed Hilton Garden Inn, Sacramento
Residence Inn Airport, Sacramento
Holiday Inn Express (conversion to Fairfield Inn), San Diego
Holiday Inn Mission Valley, San Diego
Lafayette Hotel & Suites, San Diego
Proposed Renaissance, San Diego
US Grant, San Diego
Comfort Suites, San Jose
Proposed Home2 Suites by Hilton, San Jose
Courtyard by Marriott, San Luis Obispo
Franklin Hotel Redevelopment, San Mateo
Residence Inn by Marriott SF Airport, San Mateo
Residence Inn, San Mateo
Biltmore Hotel & Suites, Santa Clara
Dream Inn, Santa Cruz
Casa Madrona, Sausalito
Heavenly Inn, South Lake Tahoe
High Country Lodge, South Lake Tahoe
Proposed Unscripted, South Lake Tahoe
Secrets Inn, South Lake Tahoe
Holiday Inn Express, Temecula
Courtyard by Marriott, Thousand Oaks
TownePlace Suites by Marriott, Thousand Oaks
Marriott, Walnut Creek
Holiday Inn Express, Watsonville
Proposed Limited-Service Hotel, West Sacramento
Proposed Home2 Suites and Land, Woodland
 
COLORADO
Comfort Inn, Colorado Springs
Courtyard DIA, Denver
Proposed Holiday Inn, Durango
Proposed Union Station Hotel, Denver
Rocky Mountain Park Inn, Estes Park
Proposed Hotel & Water Park, Leadville
Proposed Residence Inn by Marriott, Vail
James Peak Property, Winter Park
 
FLORIDA
Hilton Tampa Westshore, Tampa
Residence Inn Downtown, Tampa
 
GEORGIA
Georgia Tech Hotel & Conference Center, Atlanta
 
IDAHO
DoubleTree, Boise
Hampton Inn, Boise
Hyatt Place Boise Towne Square, Boise
Hyatt Place Downtown, Boise
Proposed Boise Hotel, Boise
Proposed Home2 Suites by Hilton, Pocatello
Proposed Home2 Suites by Hilton, Twin Falls
SpringHill Suites by Marriott, Boise
Ramada Inn, Pocatello
Comfort Inn, Twin Falls
Hampton Inn, Twin Falls
 
ILLINOIS                             
Holiday Inn Crystal Lake, Chicago
Holiday Inn Express, Chicago
Holiday Inn Express, Oakbrook
Quality Suites, Rockford
 
INDIANA
Days Inn, Indianapolis
Proposed Hotel & Events Center, Lawrenceburg
 
IOWA                   
Proposed Element, Des Moines
Glenview Motel, Dubuque
Days Inn, Shenandoah
 
KANSAS
Best Western Surf Motel, Marysville
 
KENTUCKY
Proposed Resort, Slade
 
LOUISIANA        
Holiday Inn, Lafayette
 
MINNESOTA
Homewood Suites, Bloomington
Proposed Cambria Suites, Duluth
Microtel Inn & Suites, Owatonna
Super 8, Rochester
 
MISSISSIPPI                      
Wingate Inn, D'Iberville
Fairfield Inn, Gulfport
Hampton Inn, Hattiesburg
 
MISSOURI
Holiday Inn, St. Joseph
 
MONTANA          
Proposed Autograph by Marriott, Big Sky
Proposed Hotel, Big Sky
Super 8, Billings
TownePlace Suites by Marriott, Billings
Comfort Suites, Bozeman
Proposed AC by Marriott, Bozeman
Proposed Etha Hotel, Bozeman
Best Western Butte Plaza Inn, Butte
Hampton Inn, Butte
Proposed Best Western Plus, East Glacier Park
Proposed Holiday Inn Express, Glendive
Wingate Inn, Helena
DoubleTree, Missoula
Proposed Hotel, Missoula
Proposed Residence Inn by Marriott, Missoula
Proposed TownePlace Suites, Missoula
TownePlace Suites by Marriott, Missoula
Best Western, Sidney
Firebrand Hotel, Whitefish
Quality Pine Lodge, Whitefish
 
NEBRASKA
Marriott Hotel, Omaha
 
NEVADA              
Battle Mountain Inn & Suites, Battle Mountain
Comfort Inn, Carlin
Frontier Hotel, Carson City
Holiday Inn Express, Carson City
Holiday Inn Express, Elko
Shilo Inn & Suites, Elko
Proposed Tru and Home2 Suites by Hilton, Henderson
Hampton Inn & Suites Las Vegas Airport, Las Vegas
La Quinta Inn & Suites Las Vegas Airport North Convention, Las Vegas
La Quinta Inn & Suites Las Vegas Summerlin Tech Center, Las Vegas
Proposed Aloft, Las Vegas
Baymont Inn, Reno
Courtyard by Marriott, Reno
Hawthorn Suites, Reno
Homewood Suites, Reno
Hyatt Place, Reno
La Quinta Inn, Reno
Proposed Courtyard by Marriott, Reno
Proposed Downtown Hotel, Reno
Proposed Full-Service Hotel, Reno
Proposed Hotel Park Lane, Reno
Proposed Hotel Terminal Way Reno, Reno
Proposed Reno Hotel, Reno
Renaissance, Reno
Rodeway Inn, Reno
Travelodge, Reno
Whitney Peak Hotel, Reno
 
NEW MEXICO    
Microtel Inn & Suites, Owatonna
Holiday Inn Express, Portales
Holiday Inn Express, Santa Rosa
La Quinta Inn, Santa Rosa
 
NORTH CAROLINA
Proposed InterContinental, Charlotte
Great Wolf Lodge, Concord
Wyndham Garden Hotel, Durham
 
NORTH DAKOTA
Proposed SpringHill Suites, Bismarck
Grand Inn, Fargo
 
OREGON
Best Western, Astoria
El Dorado Inn, Baker City
Rodeway Inn, Baker City
Hilton Garden Inn Portland Beaverton, Beaverton
Proposed AC by Marriott, Beaverton
Proposed Element, Beaverton
Best Western Pier Point Inn, Florence
Proposed Takelma Lodge, Grants Pass
Holiday Inn Hillsboro, Hillsboro
Larkspur Landing, Hillsboro
Proposed Staybridge Suites, Hillsboro
Proposed Boutique Hotel, Independence
Proposed Fairfield Inn & Suites, Klamath Falls
Best Western, Lakeview
Fremont Inn, Lakeview
Windmill Inn, Medford
Shilo Inn, Newport
Proposed La Quinta Inn & Suites, Phoenix
Embassy Suites, Portland
Proposed Hyatt Convention Hotel, Portland
Red Lion, Salem
Proposed Limited-Service Hotel, Sherwood
Proposed Hotel, Sisters
Proposed Hotel Washington Square Mall, Tigard
Shilo Inn, The Dalles
Shilo Inn, Warrenton
Quality Inn, Wilsonville
 
SOUTH CAROLINA
Holiday Inn Express, Myrtle Beach
Marina Inn at Grand Dunes, Myrtle Beach
 
SOUTH DAKOTA
Best Value Inn, Hot Springs
 
TENNESSEE                       
Hampton Inn, Memphis
 
TEXAS
La Quinta Inn El Paso Cielo Vista, El Paso
Holiday Inn Express, Longview
Courtyard by Marriott, San Antonio
Fairfield Inn by Marriott (2), San Antonio
Residence Inn by Marriott, San Antonio
Candlewood Suites, Texarkana
Comfort Suites, Tyler
 
UTAH
Value Place, American Fork
Proposed Resort, Cannonville
Hampton Inn, Layton
Proposed Homewood Suites by Hilton, Moab
Proposed East Gate Lodge, Orderville
Hampton Inn & Suites Salt Lake City Airport, Salt Lake City
Hilton Downtown, Salt Lake City
Hilton Garden Inn Downtown Salt Lake City, Salt Lake City
Peery Hotel, Salt Lake City
Residence Inn by Marriott City Center, Salt Lake City
Home2 Suites by Hilton, South Jordan
Desert Pearl Inn, Springdale
Pioneer Lodge, Springdale
Best Western Capitol Reef, Torrey
Capitol Reef Resort, Torrey
Residence Inn Salt Lake City - West Jordan, West Jordan
Value Place, West Haven
Value Place, West Valley City
 
WASHINGTON
Embassy Suites, Bellevue
Hilton, Bellevue
Hyatt Regency, Bellevue
Larkspur Landing, Bellevue
Residence Inn Seattle Bellevue Downtown, Bellevue
Proposed Hotel, Bellevue
La Quinta Inn & Suites, Bellingham
Proposed Limited-Service Hotel, Blaine
Red Lion Inn & Suites, Bothell
SpringHill Suites by Marriott Seattle Bothell, Bothell
Proposed La Quinta Inn & Suites, Centralia
Proposed Hotel Silver Lake, Everett
Proposed Limited-Service Hotel, Grandview
La Quinta Inn & Suites Seattle Bellevue Kirkland, Kirkland
Embassy Suites, Lynwood
Proposed Hilton Garden Inn, Lynnwood
Proposed Home2 Suites by Hilton, Marysville
Proposed Hampton Inn Moses Lake, Moses Lake
Holiday Inn Express, Pasco
Sleep Inn, Pasco
Proposed Hotel Port Angeles, Port Angeles
Proposed Hastings Landing Hotel, Port Townsend
Proposed Courtyard by Marriott, Redmond
Hyatt Regency Lake Washington at Seattle’s Southport, Renton
Larkspur Landing, Renton
Travelodge, Renton
Motel 6 Richland Kennewick, Richland
Lodge at Columbia Point, Richland
Proposed Homewood Suites, Richland
Proposed Springhill Suites by Marriott, Richland
Shilo Inn, Richland
Proposed La Center Hotel, Ridgefield
Americas Best Value Inn Airport, SeaTac
Proposed Wingate Hotel SeaTac, SeaTac
Comfort Inn & Suites Sea-Tac, Seattle
DoubleTree by Hilton South Center, Seattle
Hilton Seattle, Seattle
Hilton Seattle Airport, Seattle
Homewood Suites by Hilton Downtown, Seattle
Hyatt at Olive 8, Seattle
La Quinta Inn & Suites Seattle SeaTac Airport, Seattle
Marriott, Seattle
Marriott Seattle Waterfront Hotel, Seattle
Proposed AC Hotel by Marriott, Seattle
Proposed AC by Marriott Northgate Mall, Seattle
Renaissance Hotel, Seattle
Sheraton Seattle Hotel & Towers, Seattle
Proposed Sleep Inn and Mainstay Suites, Spokane
SpringHill Suites by Marriott, Seattle
Quality Inn Valley Suites, Spokane
Courtyard by Marriott, South Federal Way
Holiday Inn Tacoma Mall, Tacoma
La Quinta Inn & Suites Tacoma Seattle, Tacoma
Proposed Penrose Hotel, Walla Walla
Red Lion Inn & Suites (Closed), Walla Walla
 
WYOMING
Settle Inn & Suites, Gillette
Hampton Inn & Suites, Green River
Proposed Hampton Inn & Suites, Green River
Alpenhof Hotel, Jackson
Homewood Suites, Jackson
The Lodge at Jackson Hole (Best Western), Jackson
Rustic Inn, Jackson
Super 8, Laramie
La Quinta, Rock Springs
Proposed Fairfield Inn & Suites, Rock Springs
Proposed SpringHill Suites by Marriott, Rock Springs
 
 
INTERNATIONAL
 
Mexico
Desire, Los Cabos
Tesoro, Los Cabos
Proposed Hotel, Puerto Pensaco

Press Coverage

HVS Market Connections showcase city performance, 2016

My Articles

HVS Market Pulse: Kalispell and Whitefish, Montana

Kalispell and Whitefish act as gateways to Glacier National Park and have benefited from recent tourism growth and developments throughout the region. These two cities, as well as the national park, are the largest drivers of economic growth for Flathead County.

• January 24, 2020 By Desiree M. Flanary , Lauren Reynolds

• Hotel Investments & Ownership , Development & Construction , Valuations & Market Studies , Travel & Tourism , Economic Trends and Cycles , Kalispell , Whitefish , Montana , United States , North America

HVS Market Pulse: Reno, Nevada

Is history repeating itself in the Reno market, or has the market diversified enough over the last decade to handle the influx of new supply?

• October 17, 2019 By Desiree M. Flanary

• Hotel Investments & Ownership , Development & Construction , Valuations & Market Studies , Travel & Tourism , Economic Trends and Cycles , Reno , Nevada , United States , North America

HVS Market Pulse: Reno, NV

After recovering from an influx of new supply followed by the recession, hotel developers are looking again at Reno. New start-ups and business expansions have also stoked interest in non-gaming hotels in this historically casino-centered market.

• April 24, 2017 By Desiree M. Flanary

• Development & Construction , Valuations & Market Studies , Travel & Tourism , Economic Trends and Cycles , United States , North America , Nevada , Reno , United States , North America

Key Takeaways: The CREF/MBA Conference 2017

This year marks a decade since the last peak in commercial real estate. Speakers at the 2017 CREF conference predict stability in lending activity, though tax and labor issues could curtail new construction.

• March 6, 2017 By Brett E. Russell , Desiree M. Flanary

• Lending , Development & Construction , Brokerage & Transactions , North America , United States

HVS Market Pulse: Portland, OR

Surging hotel demand in Portland has spurred a multitude of proposed hotels. Which will actually come to fruition, and how will the new hotels affect Portland’s lodging landscape?

• September 6, 2016 By Desiree M. Flanary

• Development & Construction , Valuations & Market Studies , Travel & Tourism , Economic Trends and Cycles , North America , United States , Oregon , Portland

Key Hotel-Related Takeaways | MBA CREF16

Uncertainty in the CMBS market has slowed investment in commercial property, including hotels. Experts at the recent CREF conference, however, expect the impact to be temporary.

• February 15, 2016 By Desiree M. Flanary , Brett E. Russell

• Hotel Investments & Ownership , Lending , Valuations & Market Studies , Travel & Tourism , Brokerage & Transactions , Economic Trends and Cycles , North America

In Focus: Seattle, WA

Occupancy swung above 75% for Seattle’s hotel industry in 2014, a reflection of the city’s blossoming economy. High demand has also supported strong average rates and rising hotel values.

• December 14, 2015 By Kasia M. Russell , Desiree M. Flanary

• Development & Construction , Valuations & Market Studies , Travel & Tourism , Economic Trends and Cycles , North America , Washington , Seattle , United States

Hotel-Related Takeaways | Mortgage Bankers Association’s CREF / Multifamily Housing Convention & Expo 2015

Investment in commercial property is on the rise, and various market dynamics—including lower cap rates—have shifted greater focus to the sale and development of hotels.

• February 23, 2015 By Desiree M. Flanary , Brett E. Russell

• Lending , Development & Construction , Economic Trends and Cycles , North America

In Focus: Hyatt Brands Performance Update

Hyatt Hotels Corporation, one of the world’s premier hotel companies, has expanded in scope and performance across its stable of brands over the past year. Which fared the best in terms of occupancy, average rate, and overall growth?

• October 20, 2014 By Desiree M. Flanary , Ryan Mark

• Hotel Brands , Hotel Companies , North America

Market Intelligence Report 2013 Seattle

Seattle, WA is known worldwide for its reputation as a coffee & music haven, as well as extraordinary attractions including the Space Needle and Pike Place Market. This article shows trends in hotel supply, demand, & performance within the city.

• July 15, 2013 By Desiree M. Flanary , Kasia M. Russell

Portland Market Intelligence Report 2013

Portland, Oregon’s reputation rests on its well-known microbreweries, cuisine, culture, city parks, innovative mass transient system, & arts and music scene. The following article shows trends in hotel supply, demand, & performance within the city.

• July 8, 2013 By Desiree M. Flanary , Kasia M. Russell

Demand High, Hotel Supply Low in Eastern Montana and Western North Dakota

Billions of barrels of unextracted oil have drawn masses of companies, crews, and support personnel to parts of Montana and North Dakota. The boom could last for decades, prompting the need for new hotels.

• January 7, 2013 By Desiree M. Flanary , Sara E. Olson

• Valuations & Market Studies , Economic Trends and Cycles , North America

Starwood’s Reinvention: Sheraton and Four Points by Sheraton Hotels

Starwood Hotels & Resorts’ investments in their Sheraton and Four Points brands look to stabilize these hotels during the recession and pay dividends once demand rebounds.

• May 8, 2009 By Desiree M. Flanary , Amanda L. Repert

• Hotel Operations , Valuations & Market Studies , Hotel Brands , North America

A Starwood Product Story: New Brands and New Ideas

Starwood is using its “DNA” to reinvigorate its stable of hotel brands.

• March 13, 2009 By Desiree M. Flanary , Amanda L. Repert

• Hotel Operations , Development & Construction , Valuations & Market Studies , Hotel Brands , North America

HVS Market Intelligence Report: Reno, Nevada

New hotel, retail, recreation, and business developments are making “America’s Adventure Place” more welcoming than ever.

• June 9, 2008 By Desiree M. Flanary

• Lending , Valuations & Market Studies , Economic Trends and Cycles