Pierre Poirier Lang is an Associate at HVS Middle East & Africa, contributing to feasibility studies, valuations and strategic advisory assignments for hospitality assets across the region. His work supports developers, investors and operators in making informed decisions across hotel and mixed-use developments.
Pierre brings more than 12 years of hospitality experience across Europe and the Middle East, including commercial and operational roles with Marriott and Accor. He specialises in market analysis, brand positioning and performance optimisation - blending data-driven analysis with an operator’s perspective.
At HVS, Pierre plays an active role in financial assessments and development strategy, helping shape projects that are aligned with market demand, brand fit and long-term performance goals.
He holds a Bachelor of Business Administration in Economics and Finance from the Glion Institute of Higher Education in Switzerland and a diploma in Hospitality Operations from Raymond Mondon in France. Pierre is a Certified Hotel Valuer (IHHA) and contributes to HVS’ commitment to delivering commercially sound, locally grounded solutions.