In a tough economy, when your marketing budget shrinks, you need to be careful about how you invest your money. The return on investment (ROI) for online marketing spending is faster than almost any other form of hotel marketing.
Group sales managers in hotels, convention and conference center, and CVB’s need to understand the reasons for lost business. This article presents a comprehensive approach to lost business analysis that helps increase group sales.
Layer or Top-Up - why European Hotel Investors should include Revenue Management in their Investment
The author considers that a strengthened understanding by hotel investors of revenue management principles will permit investors to make better investment decisions.
The popularity of Guadalajara has surged in recent years, attracting new businesses, residents, and developments that are positioning the city as a world-class business and travel destination.
HVS analyses the supply and demand patterns that govern the serviced apartment sector in Europe and ultimately answers the question: extended stay – where are the opportunities?
Where will a hotel see the results of its green initiatives...
What Were The Major Factors Affecting Capital Expenditures From 2000 To 2005?
Global players are focusing more and more on their core business and getting out of asset-heavy balance sheets.
When is it Profitable to Add a Waterslide to Your Hotel?
Why telepresence is a nascent revenue opportunity for upscale and luxury hotels.