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Located just south of Orlando, Kissimmee’s strategic position in Central Florida offers convenient access to surrounding commercial, leisure, and convention attractions. Traditionally a supporting player in the region’s tourism and business sectors, the city is emerging as a commercial and leisure destination in its own right, with planned developments anticipated to elevate its profile in hospitality and beyond.
Orlando was one of the first of the top 20 U.S. hotel markets to recover from the pandemic. Going forward, Orlando's hotel demand is expected to be bolstered by the addition of new tourist attractions in the market, increased flight capacities, greater inbound international travel and group bookings, and the recovery of the business segment.
Orlando has long been distinguished as an iconic vacation destination by continuing its ranking as the No. 1 destination in the United States, according to Visit Florida. Since 2013, Orlando has reigned as the nation’s “Most Visited Tourist Destination.” With multiple factors driving Orlando’s appeal, hotel investors and developers are curious as to what is on the horizon for the hospitality market in Central Florida.