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Differences in Regional Fanbases: Who Goes Where the Most Before and After Games

Philadelphia fans have an earned reputation for climbing light poles in celebration of major victories. Other fanbases throw octopi on the playing surface in celebration. Different fanbases behave differently. A statement that is acknowledged but rarely discussed in a quantitative way. Using data from Placer.ai, HVS gathered data on fan behavior before and after games for every NBA, NFL, MLB, and NHL team and aggregated them by location to enable comparison.

Segmenting Millennial Travelers Business vs. Leisure

How do you gain the loyalty of millennials? This article analyzes the top two opportunities by segmenting the next generation of travel: millennial business travelers vs. millennial leisure travelers.

HVS Market Intelligence Report: Greater Wilmington, Delaware

The recent recession cut into Wilmington’s hotel market as demand from financial institutions and other firms weakened; however, new projects, rising room rates, and a strengthening economy in the city and MSA are putting RevPAR on the mend.

Market Intelligence Report: Wilmington and Newark, Delaware

Downsizing, travel freezes, and facility closings have made the climate bleak for hotels in northern Delaware, but a slowdown in the introduction of new supply should help shore up penetration levels when business activity and demand growth resume.