Breanna Smith

Consulting Experience

As a Senior Project Manager with HVS Portland, Breanna Smith draws on her hospitality sales experience to deliver authoritative, comprehensive, and thoroughly researched hotel appraisals, market studies, and feasibility studies. In addition to the Portland market, Breanna’s expertise extends to Idaho, particularly the greater Boise area. Her repertoire of appraisals and market studies features several unique projects, including a proposed luxury boutique hotel near Coeur d’Alene, Idaho. Breanna is a registered Oregon Appraisal Trainee and is expected to obtain her Certified Commercial Appraiser license by the end of 2018. She began her hospitality career in college, interning at the Elitch Gardens Theme & Water Park in Denver and The Stanley Hotel in Estes Park, Colorado, while earning a BSBA in Hospitality Management from the Daniels College of Business at the University of Denver. Breanna later rose to revenue- and sales-management positions at Marriott International. In these roles, she made corporate sales for full-service Marriott-branded hotels across Texas, conducted strategic analyses and daily management of hotel transient guest performance data, and created strategies to maximize hotel revenue.

Education

BSBA – Daniel’s College of Business, University of Denver

Other Specialized Training Classes Completed:
Uniform Standards of Professional Appraisal Practice – 15 hours
Basic Appraisal Principles – 30 hours
Basic Appraisal Procedures – 30 hours
Oregon Supervisory Appraiser/Assistant Course – 5 hours
General Appraiser Income Approach (Parts I and II) – 60 hours
General Appraiser Site Valuation and Cost Approach – 30 hours
General Appraiser Sales Comparison Approach – 30 hours
General Appraiser Market Analysis and HBU – 30 hours

Employment History

2015 to present
HVS CONSULTING AND VALUATION SERVICES
Portland, Oregon

2014 – 2015
REVENUE MANAGEMENT, MARRIOTT INTERNATIONAL
Houston, Texas

2012 – 2014
SALES, MARRIOTT INTERNATIONAL
Dallas, Texas

Hotels Evaluated

Sample List for Illustrative Purposes

ARIZONA 
Hilton Suites, Phoenix
  
CALIFORNIA 
Lamplighter Inn, Clearlake
Hotel Diva, San Francisco
Hotel Union Square, San Francisco
  
GEORGIA
Georgia Tech Hotel & Conference Center, Atlanta
  
IDAHO 
Courtyard by Marriott, Boise
Hotel 43, Boise
Hyatt Place Boise Towne Square, Boise
Proposed Comfort Inn & Suites, Boise
Residence Inn by Marriott Boise Downtown, Boise
Shilo Inn Boise Airport, Boise
Courtyard by Marriott Boise West Meridian, Meridian
  
NEVADA 
Proposed Hotel Reno, Reno
  
OREGON
The Shilo, Beaverton
Proposed Hotel Bend, Bend
Proposed EVEN Hotels, Eugene
Salishan Spa & Golf Resort, Gleneden Beach
The Olympic Inn, Klamath Falls
Hampton Inn, Medford
Hotel Eastlund, Portland
Proposed IHG Hotel, Tigard
Quality Inn, Wilsonville
 
WASHINGTON 
Hilton Garden Inn, Bothell
Proposed Fairfield Inn & Suites by Marriott, East Wenatchee
Candlewood Suites, Lacey
Proposed Hilton Garden Inn, Lynnwood
Camaray Motel, Oroville
Proposed Best Western Plus (Washington Square Hotel), Tigard
El Corral Motel, Toppenish
Proposed Wingate Hotel SeaTac, SeaTac
Fairfield Inn by Marriott Spokane Downtown, Spokane
Red Lion Inn & Suites, Spokane
All Star Motel, Yakima
Proposed Home2 Suites by Hilton, Yakima

My Articles

HVS Market Pulse: Boise, Idaho

Following a period of little to no new hotel supply in Boise, economic growth has brought an influx of proposed hotels along with expansions at the convention center and other major economic drivers.

• August 16, 2017 By Breanna Smith

An HVS Guide to Hotel Revenue Management

Revenue management for hotels has transformed over the past four decades, though some of its tried and true principles remain in place. What does the practice of modern revenue management mean to hotel operations?

• July 18, 2016 By Justin Kaminski , Breanna Smith

• Hotel Operations , Valuations & Market Studies , Economic Trends and Cycles