The COVID-19 pandemic and resulting restrictions on domestic and international travel, economic activity, and individual movement are having an unprecedented impact on the lodging and tourism industry in Latin America. While government authorities across the region work to manage restrictions and phased reopening plans, uncertainty prevails over the duration of the global pandemic.
After record-breaking visitation in 2019, the Caribbean was well positioned for another stellar year. However, despite a very low infection rate in the region, the COVID-19 pandemic has presented a wide range of new challenges for stakeholders in the region.
Nearly 300 stakeholders in hospitality markets across the Caribbean came together in San Juan for HVS’s 6th annual regional hotel conference. What are the latest revelations for the region’s hospitality industry?
HVS held its fifth annual Caribbean Hotel Investment Conference and Operations Summit (CHICOS) in San Juan, Puerto Rico on November 12–13, where discussions on financing trends, emerging markets, and development pipelines had a common theme: growth.
This article covers the importance for hotels to invest in three online distribution channels – the website, Global Distribution Systems, and Online Travel Agents – to retain guests, improve hotel positioning, and gain a competitive advantage.