Publications & Events

HVS provides thousands of articles on all aspects of hospitality, including hotel valuations, investing, lending, operations, asset management, and much more.
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Visitation Growth & Key Tourism Drivers in the MEA Region

Hala Matar Choufany shares her insights on Bloomberg Alsharq with Maya Hojeij, discussing key drivers behind the region's impressive visitation growth and tourism expansion.

An Overview of San Francisco’s Prolonged Recovery

Since the COVID-19 pandemic, San Francisco has been navigating a difficult recovery affected by multiple issues, from safety concerns to a weak convention calendar. However, the long-term outlook remains cautiously optimistic given the growing presence of AI companies and major sporting events planned for 2026.

Florence Market Pulse

This article examines Florence's tourism industry resilience amidst crises, including the COVID-19 pandemic, analyzing key performance indicators such as airport statistics, hotel supply, and operating performance. Despite setbacks, Florence witnessed a remarkable recovery, notably in 2023, with record-breaking Revenue Per Available Room (RevPAR). The analysis also highlights investment trends and future challenges, including concerns about over-tourism and evolving market dynamics.

Hospitality in the Middle East

Hala's contribution as one of the leading world experts in the "Business and Management Collection" from Henry Stewart Talks on the topic of Hospitality in the Middle East

Qatar - Beyond the World Cup

Following the aftermath of hosting the 2022 FIFA World Cup, Qatar is looking to maintain the level of attention its travel and tourism industry received. With future events planned and a long-term vision, the country is actively working to diversify and strengthen its brand to keep up with its neighboring competitors.

Navigating the Investment Terrain: Trends in GCC Hotel Development Costs

Our team of experts has gathered invaluable insights, best practices, and case studies from the forefront of hotel development which forms the basis of our cost indication. Collectively, Hala Matar Choufany and Filippo Sona have advised on more than 10,000 hotel projects in the region, bringing tremendous experience, and unparalleled insights into hotel development costs and recent trends in the industry.

A new chapter in the region’s growth story

Strategic master plans and reforms point to a growing appetite for hospitality investment and development across the GCC, bringing opportunities to benefit from attractive returns and contribute to the growth and diversification of regional economies. Hala Matar Choufany, president, HVS Middle East, Africa and South Asia, maps out the openings and challenges, and crunches the numbers.

Bahrain: The Ultimate Escape Destination

Hala Matar Choufany, president for the Middle East, Africa, and South Asia at HVS, defines Bahrain’s hospitality scene and details what makes it the ultimate tourism destination.

Morocco More Than Meets the Eye

With its unique culture, landscapes and culinary riches, Morocco is among the world's most enchanting countries. Hala Matar Choufany, president for the Middle East, Africa and South Asia at HVS, describes the hospitality scene in the North African jewel and what makes it such an intriguing tourism destination.

How Major Sporting Events are Spurring Growth in the GCC

Over the past decade, the GCC region has transformed from a business destination to an experiential one, evidenced by an increase in international arrivals, private investments and government visions, initiatives and developments. Hala Matar Choufany, president for HVS Middle East, Africa and South Asia, and managing partner of HVS Dubai, outlines the market developments and what’s on the horizon.
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